NEW YORK (Reuters) — Blockbuster (BBI) said Wednesday it reached a four-year deal giving it exclusive U.S. rental rights to Weinstein films, allying itself with the independent movie studio as it battles for market share.
The deal teams Blockbuster with movie industry veterans brothers Bob and Harvey Weinstein as it tries to counter an expensive rivalry with Netflix (NFLX) over online rentals, as well as cooling store-based movie rentals.
Bobby, a depiction of Robert Kennedy's final day before being assassinated, starring Anthony Hopkins and Demi Moore, and The Nanny Diaries featuring Scarlett Johansson, are part of the first slate of rentals movies to be exclusively available at Blockbuster. Read More.
You could probably guess where I come down on all this. I really fucking hate Blockbuster. I usually think that people who complain about such things are way out of touch with reality, I mean there are several things that are worth getting really angry about and Blockbuster hiring people who don't know 8 1/2 from 9 1/2 Weeks, making filmmakers turn in R-rated cuts of their NC-17 films, requiring all returned DVDs to be rewound, masking late fees under their "no late fees promotion" as "restocking fees"; it's not on that level. Anybody who gets really mad at that or even places it on the same level as Congressmen cutting taxes while increasing military funding and cutting social spending while adding tighter restrictions on abortion is a pampered little shit. But maybe I'm wrong, this news somehow really infuriates me. The idea that I might have to walk into a Blockbuster to rent Grindhouse is so utterly degrading that it's vaguely sexual. I'd rather rent from McDonald's.
I got the pic from Florida-area video store Video Rodeo, whose archival ads remind me of why I'm only gonna pursue that dream of opening my own video store once I win the lottery.